2 - You can't buy these bikes at a Walmart. This is not meant to be in support or against Viathon or Walmart, but there's a few things people here are missing. A few things are apparent with Viathon. The parts kits feature quality components from premium suppliers like Fizik, Hed, and Zipp, and the pricing is competitive with a number of brands. Be here, Virtually. Shit, I'd probably buy one to beat up/lend out. All Viathon bikes come with a 2-year warranty. Yeah I'm in Australia and I know this, along with they do a bit for some mtb community's and trails. Others seek innovation above all, eager to check out the latest suspension tech from Trust Performance or Yeti. Bike shops could benefit from more riders on more bikes. If it's the latter, I hear the bikes will be spec'd with negative-51mm offset forks Another thing to note is high-end mountain bikes is still a tiny market when compared to motorcycles/cars/etc. Now, if Viathon frames were suddenly produced in the USA my American hands, with progressive geometry and class leading weights, that might be a different story - but a Taiwanese sourced frame that is pretty much identical to a Hong Fu or Workswell or whatever isn't really a selling point, especially when it costs a few grand. It's well documented in various media outlets. The Bike Forum. Don't think too fast. For anyone familiar with the beer industry, this is like Anheuser-Busch creating Shocktop, not Anheuser-Busch buying Goose Island or Elysian. Good question, Dan, and one we'll come back to in just a minute. bicycling As technical editor Dan Cavallari pointed out in our sister publication VeloNews, "Viathon ticks almost all the high-end boxes for a bike with a lower pricepoint. By building via consultants and going straight to the consumer without any immediate plans to be available in Walmart stores enabled Spinhirne-Martin to get the brand up and running quickly. Trail systems even in coastal areas are getting so well-built (and relatively easy due to limited elevation, at least on the US east coast) that a lot of people can easily get into the sport if they have a bike. Sales are via the brands website, and this does not feature the Walmart name in the about us section. jim preston mchenry, il obituary. And while the bikes may be sold on Walmarts website at some point, theres no mention ofselling in stores, which would put the bikes in front of a broader audience. Muley Freaks Erik Van Woerkom Charged With Felony Possession of Trophy Mule Deer, Get Up to 60% Off at REIs End of Season Clearance Sale, The Biggest Improvement to My Camp Kitchen Is a Mini Pizza Oven (But Not for Pizza), VanDOit Moov Builds on Adventure-Ready Ford Transit Trail, Avalanche Outside British Columbia Resort Buries 10, Kills 3 Heli-Skiers. Browse our range of in stock and ready to ship road, gravel, mountain, hybrid and electric bikes. The Viathon M.1 is available in three complete build kit options, starting at $2,400 USD. (The Walmart connection can be found only on the sites copyright line.) Almost all carbon frames come from Asia, and different brands often subcontract with the same large producers. Also something to liven up trails that you ride regularly. He proposed a private-label project, and hes bringing it to fruition. I'll be honest if I ever worried about someone thinking less of me for buying a bike at Walmart I'd probably leave the bike wherever I was and get out of the hobby. I don't know what site you are on but thats all there. "SHIMANO 105 FC-R7000, HOLLOWTECH 2, 50-34T". For instance, TRP Sprye calipers are known for having a part in this issue with many other combinations due to the wider caliper designed to accommodate the dual moving pistons on that design. Its exploding right now because people are afraid of riding in traffic. Who the fuck cares where it came from, so long as it is a good bike. Good, we need more of this competition. The bike thats getting the most attention is Viathons new hardtail mountain bike, though Walmart is also launching with road and gravel options. They knew about it prior to launch only because I happened to meet Steuart in our office in January so I was able to show him a couple of pictures. Could always ride it and return it! No dropper on the GX spec? Viathon's staff is made up of bike industry veterans, and the company has partnered with Kevin Quan Studios for its design and engineering. GravelNut April 10, 2019, . The frame costs just the same as a TCR frame, without the TCR reputation. The GX spec would be tempting if the geometry and looks weren't reminiscent of my 2009 Stumpy hardtail. GearJunkie Copyright 2013 2023. Equipped with a SRAM XO1 Eagle drivetrain that shifts seamlessly, Stans 29 carbon wheels, and an FSA K-force carbon handlebar, this thing was designed to climb. But don't count the traditional players out yet, on either the supply or retail ends of the supply chain. The company's launch includes three bikes: the G1, R1 and M1 for, aptly, gravel, road and mountain biking, respectively. Andy T fitted the ShockStop stem and immediately felt the benefits. My surfing friends friends and others who are "action sports oriented" are super hesitant to bike at first due to the cost of entry, fear of injury, etc. There's this scales of economy thing you should look into: Compare top end to top end, yeah you can get a budget moto for less than an s works, but that is simply because motos prices increase at a much more exponential rate. Sign up today. Discussion of everything bicycle related. 250? Moosejaw now sells cycling gear on their website and has a retail bike shop in Birmingham, MI. It's funny - as a surfer, I'm seeing a lot of people who typically spend mediocre wave days in the water scrapping for a lousy ride now turn towards mountain biking as their go-to activity when the waves are garbage. At first it was seemingly impressive for $2500. Spinhirne-Martin doesnt need to fret about shipping: he outsources that to industry veteran Richard Wittenberg of Lucidity-Podium Marketing, who has been involved with in-house logistics for brands such as Ridley, Cannondale and Factor. We wanted to create a non-intimidating platform, said Spinhirne-Martin. Frame weight is a claimed 1,010 grams for size 54, including derailleur hardware and bottle cage bolts. In effect, the brand is a sortie into a high-end scene, allowing Walmart to test the waters of a rarefied market. Facebook. Don't need. We tested ways to dial out that feeling, like installing a ShockStop stem, and even to the point of using ridiculously low tire pressures, but as is, this bike is on the harsh side. Its almost impossible for Walmart to develop premium offerings with the Walmart name, which is synonymous with keen pricing and out-of-favour out-of-town malls. So we have the greatest potential to reach a larger subset of the American population than any bike shop, or any other brand, he claims. For anyone familiar with the beer industry, this is like Anheuser-Busch creating Shocktop, not Anheuser-Busch buying Goose Island or Elysian. Stock yz250 is a joke compared to what actual supercross athletes ride. Viathons carbon bikes retail online for between $2,300 and $6,000. People talking about this being good for "the industry" have no idea what they're talking about. It'll take ONE major company (looking at you. But Quan is the only person mentioned in a team of top bicycle industry veterans with decades of collective experience. The only other real face behind Viathon is brand manager Zach Spinhirne-Martin, who spent nine years with the online retailer Competitive Cyclist before joining Walmart as its bike category manager. And the company currently sells more bicycles in the United States than any other retailer. But what was remarkable about Viathon was the identity of the brand's owner: Walmart. Since 1994 these are the words that continue to resonate within us. So how much cheaper are these complete builds? (not sure exactly) into building up a mountain bike mecca in Bentonville, Arkansas. Then theres the idiots who think they can get 1500 for their POS 1988 cr125. As for the wheels, Viathon M.1 GX Eagle 2021, has a 29 aluminum model. It can take 650b wheels with up to 2.1-inch tires, or 700c wheels with up to 51mm tires. Its a fine balance caused by the nature of disc brake calipers, front wheel spacing, hub flange spacing, and wheel design. While you could swap to 650B wheels, and the bike can carry a front rack, there isnt a lot of versatility built in here beyond that. All rights reserved. The GVR is designed for the speed of race day and fast-paced action on pave and open fire road sections. (if they care about value, they'll go YT or Canyon, etc.). Hopefully the forks won't be on backwards. Were not trying to undercut the industry; were offering our bike line at a solid price, not a ridiculously low price, said Spinhirne-Martin. Spinhirne-Martin says yes, and reiterated that he wants to grow the bike industry, not put other brands or bike shops out of business. Same price as the Grail 7 AL right now, both have quite race-y aspects to them. The bikes look pretty good on paper, and the price points are very slim for what you get. WHO WOULD HAVE THOUGHT? 1 - Walmart didn't buy Viathon. The finishing kit and drive train on the G1 option of the Viathon gravel bike is decent and should be seen as a good value. Or did you have its sale / closeout pricing in mind ($1,599)? ViathonBicycles.com newsletter codes, Viathon Bicycles reseller codes, Viathon Bicycles competitor coupon codes. In 2017, Bonobos was sold to, you guessed it, Walmart. There are many many people for whom Wmart is their entire mass produced goods consumption experience. Things have moved on. Or is the front-end harshness that pronounced? I think bikes are priced high and I think the margins are higher than in other enterprises. He designed Turner and Cube bikes, the first Pivots, and Diamondbacks for 5 years. Bikes come equipped with well-recognized components such as SRAM, Zipp, and Stans' No Tubes, on a good/better/best three-point pricing structure, with all models starting below $2500. Should brick-and-mortar or other online retailers worry? But the bikes are neither crap nor cheap. As it is not a pinnacle that can be reached, it is an ongoing process of always honing, evolving, & refining the way our bikes feel. yup. The G.1, one of 3 models launched by Viathon, is a modern gravel bike with a 1,010g claimed 54cm frame weight with hardware. "The negativity starts in-store with reports of forks installed backward. Viathon is backed by the big box retailer but has teamed up with industry veterans that'd designed frames for brands like Cervelo and Pivot. Read more. Crickets. Im sure you can find wheels that wouldnt clear, depending upon hub design, and wheels that would be just fine. Like was stated, much of the pricing for this sport is utterly absurd. That wont set it apart in a highly competitive market or bring high-end tech to a new market of people. But once you lend them a bike and let them tear it up, they are all-in, 99% of the time pending an injury. The M.1 is the first mountain bike from Viathon, and from the sound of things, it won't be the last. Press J to jump to the feed. Press J to jump to the feed. First, this hardtail gets more than just the usual 100mm-travel fork. Buyers have 60 days from purchase to return the bike, and it can be new or used. They have dumped millions into cycling in AK, even helping to fund the Arkansas High Country Route. Thanks for your site. View specs and technical data for all Viathon Bike Models. I was recruited two and a half years ago to raise the game and show what Walmart can deliver in terms of bikes, Spinhirne-Martin tells me. First they took our jerbs, and they're taking our guns! We were not paid, nor bribed for this review. Maybe you don't, but I do. He employs six engineers and designers at his Toronto-based studio. Therefore we have nothing really to go by but the suggested retail and maybe current internet pricing at the time of publishing a piece. Walmarts top-of-the-line M.1 hardtail mountain bike has 120mm travel with RockShox components, Stans wheels, Level Ultimate brakes, and Continental tires. VIATHON BICYCLES SPONSORS CAFFEINE AND WATTS CLUB. Right? If they add a similarly specced and priced short or mid travel fs bike, those things will sell like hot cakes. FWIW, Ibis quietly raised the price on the DV9 to $1250 about ~6 month ago. On its own, Viathon strikes me as a modestly interesting enthusiast brand with some solid, value-oriented bikes that feature industry-standard design and technology. Walmart will sell bikes under this brand soon with price tags up to $6,000. 3G for Ultegra, double the 105 model. If successful, Viathon can be rolled out widely, claimed Spinhirne-Martin. Lots of things coming from different directions can sometimes become out of whack enough to cause a problem. Maybe. Walmart is also the largest grocer in America and possibly the world. . Viathon Bikes - Walmart.com. But does it have enough soul and personality to compete with more established brands offering quality bikes at a similarly low price?". Bike is not returnable if damaged or not fit for continued use (Please see Warranty and Crash Replacement policy) ", i wouldnt buy the mountain bike but their gravel offering is interesting for sure at 3k. as all the other big brands. I spoke with him at the recent Outerbike expo in Idaho, the second public outing for the brand. what happened to viathon bikeshtml5 interactive animation. VIATHON M.1 MOUNTAIN BIKE PROMO VIDEO: M.1 | XX1 Eagleproduct description: One of the lightest, fastest mountain race machines that money can buy, the top-line M.1 delivers a SRAM XX1 Eagle drivetrain for race-proven, single-ring shifting performance. This may have been mentioned already but Im not gonna read everything. At this writing, the various models are listed at "Summer Sale" prices on the Viathon website. machines ect. It just so happened that I have one of these stems to spare so that Andy T could check it out on the Viathon G1 to see if that might tame the harshness of the massive carbon front fork. Get 40% off Select Items ViathonBicycles.com w/ Coupon (Activate). The road bike is 200 grams lighter than the gravel bike, with more aggressive geometry, 28c tires, and a stiffer frame. Moto shops are fine with 35% margin where most bike shops wouldnt talk to you without keystone margins (50%). Way too much focus on the manufacturing/engineering side on squeezing out that next 1% gain in performance, then convincing us through marketing (or forcing us in the case of Boost) that we need it. Posted Oct 2, 2019, We dentists don't shop at Walmart. Read through the small print "Returns and Refund Policy: 60 days from date of purchase - new or used with proof of original purchase. Walmart Launches High-End 'Viathon' Bike Brand - Pinkbike. However, 29 wheels will make your bike react slower to obstacles you may encounter. $2000 is still steep for an entry level hardtail, especially without at 27.5+ option. I dont shop at Walmart anyway since they decided to blame guns for violence. 5G for Dura. At the end of the day, we bike people live and work in a quirky, parochial and, more than occasionally, incestuous little industry, one with its own set of business realities. Wed like to see fork mounts for extra water bottles, for instance. How is the Walmart frame wroth 4x an ebay frame? The tires were Schwalbe Lugano which sell around $10 each. Your email address will not be published. Not a fan of Walmart. Whole Foods kinda sells bikes through their shit parent company Amazon. There are no whiz-bang spangles for instance, the MTB is a vanilla hardtail. Oh that bike would make a good gift for my grandchild, so he stops playing mine craft and go outside a bit. The bikes themselves, it was agreed, were competently designed and engineered, and marketed by respected industry professionals with big-brand credentials. Or assembled in store by Walmart employees???? Twitter. We got bills to pay and we work our asses off for you ya jergoffs. They said it's, basically, a pure XC race bike. The writer, Sarah Moore, found the connection when looking up the trademark on the name, which isregistered to Walmart. ! 439mm size large w/ no XLactually dont care, but love an opportunity for a Zoolander quote!! Blog postings are outsourced to cycling journalist Aaron Gulley. February edition of BikeBiz magazine now available, Pros perspective: Olly Wilkins on DMRs new ODub Bars, MTB clothing brand Dharco aims to expand in Europe, The top five jobs in the bike trade this week 3rd March, German custom bike brand Velo De Ville to launch in UK at The Cycle Show 2023, Ribble Cycles launches new collective of riders, Squire releases its first range of wearable cycle locks, SRAM releases new Force AXS groupset, developed for WorldTour pros. The Club will ride Viathon's newly released carbon G.1 gravel bike and send a group of five Elite riders to key events like the Belgian Waffle Ride and Dirty Kanza, two of the most challenging gravel races in the world. Damn. Why would pile-em-high-sell-em-cheap Walmart be interested in such a high-end part of the bicycle market when the market-dominating retailer is already Americas biggest seller of keenly priced bicycles? Shoppers will have four build choices per model. The pricing. c'mon. Walmart's first mountain bike offering is a carbon hardtail called the M.1. Many people are the same, I guess the rebranding isn't for nothing. Walmart (and the greater MTB community, tbh) would be better served by selling an aluminum hardtail trail bike w/ decent components, a dropper, and moderate/slack geometry that is trail ready out the door for $800-$1200 (a pricepoint unobtainable currently in the new bike market) so that new riders AND riders who are cash strapped have somewhere to get started that isn't going to fall apart on them after a few rides. So they're definitely taking a loss on these.. The history of the bicycle business is, in one sense, a history of powerful outsiders coming in to teach us dumb yokels how things are done in the Big Leagues. There are a lot of reasons why our bikes are so expensive first thought, offerings in multiple sizes. The frames are customized for REI's product line and highly durable. Viathon's goals seem to be crystal clear with the R.1: Build a race-ready road bike for a high-end audience without the high-end price tag. This line of thinking reflects a massive gap In understanding about top line Mtb (for example s-works) and the stock YZ250. 1600 Pearl St., Ste 300Boulder, CO 80302This website copyright 2023. Explore, search and compare thousands of the world's best mountain bikes here on Mountain Bike Database. They seem to offer a solid value for a full carbon bike. I'd be interested in something like this (depending on where I lived) but it would likely be a third or more mountain bike for me and that seems unlikely. Spinhirne-Martin wouldnt reveal sales targets but, reading between the lines, he likely doesnt have to sell many for the brand to be considered a success. At these prices you can buy if for the components and off the frame. My point is, the greater MTB industry is set to explode, but the issue of entry level cost is still a major concern for people who simply are not willing to dish out >$1000 for a bike, and unfortunately, for anything less than that, you are crippled with lousy geometry, fall-apart components, and a not-so-fun early experience. Unfortunately, your shopping bag is empty. The bikes will be available to order within weeks. Giant Stance, pretty close to fitting this bill at 2k! He doesnt have a marketing team: he outsources that to Idaho-based Cranktank, the PR and marketing outfit led by Adrian Montgomery, ex of Scott, and Scott Montgomery, ex of both Cannondale and Scott and who is also the current president of Reynolds Cycling. Viathon Bicycles announced today it will sponsor the Caffeine and Watts Club. Whole Foods sells the Yeti decals to place over 'Viathon'. America's low price leader served up a single no-name (and possibly open-mold) model with full mechanical Ultegra group, complete with wheelset, at a very low price point. When everyones selling a $3,500-ish Shimano Ultegra disc-equipped carbon gravel bike with an oversize headtube, asymmetric rear triangle, and scads of tire clearance, its a little hard to stand apart from the crowdeven when there are real differences. Mount a water bottle to the frame and stay hydrated for harder riding. Still others are simply doing their best to sort through the marketing-speak to make a performance-to-value calculation on the best tool to get on the roador into the woods. The impetus for the brand was therefore personal, not corporate. Our Fezzari Bicycle experts are here to help you find the perfect bike. Have your questions answered, get a virtual tour of our showroom, collect measurements, or talk about financing options. Compare that to a top end World Cup dh bike at around 10-15k. bike It can take 650b wheels with up to 2.1-inch tires, or 700c wheels with. WhatsApp. And failing. "With Walmart's reach, we will create an awareness of the brand.". what happened to viathon bikes Byjunho 3, 2022 At Viathon, we believe that great bikes make riding more fun. Yea 10k is a lot for a bike, but its also top tier in the Mtb world. The Viathon M.1 is available in three complete build kit options, starting at $2,400 USD. Two Walmart heirs, Tom and Steuart Walton, are themselves highly enthusiastic riders who have invested in cycling companieslike Allied Cycle Works and Rapha, and they directed the trailbuilding grants that have helped transformWalmarts home base of Bentonville, Arkansas, into a world-class mountain-bikingdestination. Will hopefully bring the prices down across the board. I'm seeing an unbranded power meter, but no mention of it. And every single article, including this one, focuses on the Walmart ownership. Create an account to follow your favorite communities and start taking part in conversations. The brand is starting with three models: the R1 road bike, the G1 gravel bike, and the M1 29er MTB. The Viathon Lineup. the stigma of owning a bike bought at Walmart. unless you can pay for it with your grocery bonuses / tickets that accumulated over a year after you forgot the card on your neighbors house after playing some domino. Certainly Viathon's not to that point yet, but time will tell. I want to figure out how to use that customer base to grow the bike industry.. By July, barely 90 days from its glitzy premiere, Viathon had announced via direct mail and on its website that it was dropping prices on all models by as much as $1,000 per bike, to as low as $1,998. Not sure where you were getting the 2400 price tag before price drop because I seen reviews months ago and 1900 was the price then not 2400. But when people saw these bikes here, it was like, 'Hey, these are real bikes! Walmart already has impeccable high-end bicycle connections. Refunds can only be issued to your original payment method. Of course, you can always install a nice, compliant carbon post. Marketing has been slow-burn so far, rolling out a website and social media, getting journalists on the bikes at Sea Otter, and paying for GCNs Simon Richardson to ride the G1 from Outerbike in an advertorial video posted on 12th July and which has already had 34,000 views. Certainly, Walmart has the resources to overcome that, if it chooses, and it also has a reach like few other companiesWalmart sells more bicycles in North America than any other retailer, according to industry analyst Jay Townley. Surprised it hasn't happened already or will it appear on tomorrow's front page! And no im not interested in your bicycle either. Doesn't really looks like a revolution to me yet. Walmart isnt currently targeting the kind of customer who wants the latest carbon layup or the greatest new geometry, nor is it targeting customers who self-identify as cyclists. 1600 is still not going to mitigate the way this bike rides, and that is maybe something some folks wouldnt be willing to compromise on at any price. It uses four R12 bearings and everything is held together by the crank's 19mm spindle. Kev has 43,000 subscribers. He wants to grow the brand slowly but steadily. Never blame a person, blame a tool, people are never to blame only the tools they choose to use. reviewed it. I would love to see good reviews on them, but KevCentral's just don't cut it for me for actual riding. Correct that 74 million. Shop all Genesis Bikes with sizes ranging from 18" to 700c, in kids and adults sizes. Does a rising tide lift all boats? @MDZ Thanks for checking out Riding Gravel and for that feedback. Of course they will be. How long do Walmart bikes last? price sold by type electric assist +. Wal-Mart shoppers are not going to spend 3-5 k for a bike! Sign up to receive GearJunkie content direct to your inbox. Another new direct-to-consumer brand, Remot, alsolaunched this week with far less buzz, despite being owned by American Bicycle Group, the holding company for established high-end brands Litespeed and Quintana Roo. So take the roads less traveled, or the ones that don't even show up on the . And that right there is the problem with any form of cycling, "my bike is better than yours" bullshit mantra. It doesnt have to adapt to the future, it is the future. Although I 100% agree, I'm sure your comment will be downed by most here. The Boundary has the geometry of a road bike with the heart and handling of a trail bike so you can rumble confidently across all kinds of mixed terrain and races. A long wheelbase and dropped chainstay design supports wide rubber and rough riding conditions. It has more clearance and a modern, slack trail geometry that keeps things loose no matter how tough the terrain gets. Thats a call youll have to make. Kudos to them, but that story stretches back some 15 years and is still far from over. Dollar-for-dollar there are other carbon-framed high-end bikes out there that undercut the Viathon offerings. I have my doubts. here is a whole range of styles with bikes for children all the way up through adults. Thanks to a dropped chainstay design, the G1 clearance for 700c x 40mm or 650b x 2.1" tires and a maximum chainring size of 50t, according to the viathonbicycles.com website, while walmart.com boasts 700c clearance up . Now with over twenty years under our belt we know more than ever how important the ride really is. It's not the products: a three-frame range of MTBs, and gravel and road bikes. Viathon, like Bonobos, goes against the fundamental tenets on which Walmart was built. For the hardtail mountain bike, thats a $2,000 frame, $2,400 GX Eagle build, $3,500 X01 build (which comes without a dropper), or a $6,000 XX1 option. It starts with younger customers.. Pleased to see this. The simple answer is: because it can. Likewise, this doesn't mean that the UK will see high-end road and MTB bikes retailed from Walmart-owned Asda (not least because Walmart is off-loading Asda in a deal with Sainsbury's if the CMA allows it All Viathon bikes come with a 2-year warranty. Cue the cheap-crap jokes. Savvy consumers may baulk at the Walmart connections not just because of the value connotations but also the corporates reputation for poor labour relations but nor is Viathon a bike brand for the decal-focussed. Outside's long reads email newsletter features our strongest writing, most ambitious reporting, and award-winning storytelling about the outdoors. Does REI make their own bikes? So, we feel this is a good bike, but maybe that stiffness and the specifics on spec and business model are not for everyone. Hyper Bicycle 26" Men's Havoc Mountain Bike, Black 417 Pickup +2 options $248.00 Kent 26 In. In an interview last week at Sea Otter, a bicycling industry gathering in Monterey, Calif. I came to Walmart to grow the bike industry. There are no whiz-bang spangles for instance, the MTB is a vanilla hardtail. The difference is being wholly owned by US hypermarket chain Walmart. the forks face the right way. Well I'm kinda torn here. Are bike shopsscary, elitist, and unwelcoming? This move isn't all too surprising. Viathon is hitting the market with three model families. MTB, Black 648 3+ day shipping Best seller $91.14 16" Marvel Spider-Man Bike for Boys' by Huffy 435 Prices of big brand quality mountain bikes jumped the shark years ago. 39w. Not everybody has great trail access, but almost everybody has access to dirt roads.. And failing. Although from a bike industry perspective, the geometry is a few years outdated even for a hardtail. All this went down in April and May of this year. So far, Viathon isnt saying much about what makes its bikes different, nor is it telling much of a brand story. Doubt they are taking a loss, even at these prices. You could get a 450 for the same as a well optioned V10. The value from Viathon is good- not a spectacular deal but decent. Get $1000 off Select Items ViathonBicycles.com w/ Coupon (Activate). Viathon made a big splash when it announced its presence to the bicycle world back in April, leveraging the cost-efficiency muscle of its parent company, Walmart, into a line of carbon bikes that . I might consider buying it for the components. Mountain bike companies (and all sporting goods, for that matter) shoot themselves in the foot by changing their product every other year. Y'all talk a big game about wanting more low-priced options but no one is out there actually buying them - I do P&A analysis for a bike distributors, I would know. REI bikes are made by the largest manufacturer in the industry, Giant. But to drive the demand, there needs to be a product in place to capture attention. I'd love to buy a rigid carbon 29er single speed for about $1300 Viathon. DSA_CATEGORY:BIKES DSA_MARKETABLE_CATE The initial feel is that of being a disjointed one- the front being very stiff while the back is not so much, at least on gravel.
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